Outbrain signs a second partnership with India.com to deploy Outbrain Engage
Online content discovery platform Outbrain has signed its second deal with India.com to deploy Outbrain Engage solution to enhance India.com's digi…
Advertising
#Outlook16: What Indian online advertising companies plan to do in 2016
As a part of our #Outlook16 series, we asked online advertising companies – Tyroo, InMobi, Vizury and Vserv about their focus areas for 2016, and t…
Captcha ads platform NLPCaptcha raises funding from YourNest & Udaan Angel Partners
Gurgaon-based Simpli5d Technologies, which operates the Captcha ad platform NLPCaptcha has raised funding from YourNest Angel Fund and Udaan Angel …
Facebook partners VivaConnect to strengthen its missed call ad unit
Facebook has partnered mobile media company VivaConnect to scale up the reach of its missed calls ad unit business, reports exchange4media.com. …
InMobi claims that it reaches 872 million active unique users
Mobile advertising network InMobi claims that it currently reaches 872 million active unique users through their mobile devices across over 200 cou…
Publicis Groupe to acquire digital marketing agency Sapient for $3.7 Bn
French advertising and public relations company Publicis Groupe has signed a definitive agreement to acquire NASDAQ-listed digital marketing and co…
Funding roundup: Testbook, AdPushup, Nimble & more
Testbook raises Rs 1.5 crore through LetsVentures and Ah! Ventures Test preparation startup Testbook has raised Rs 1.5 crore angel investment from L…
Vdopia launches mobile video ad programmatic marketplace Chocolate
Mobile video advertising network Vdopia has launched a global programmatic buying and selling platform for mobile video advertising called ‘Chocolate’.…
IndiaProperty’s 3D PanoX app lets users scan print ads for a virtual property tour
IndiaProperty.com has launched the 3D PanoX App, which claims to use the phone's camera to provide home buyers with a 3D virtual experience of the prop…
Directi to buy back Ashmore’s stake in contextual advertising service Media.net
Directi UAE is buying back Ashmore Investment Management's stake in the contextual advertising service Media.net, reports The Economic Times. Ashmo…
AdNear raises $19M Series B funding from Telstra Ventures, Global Brain & Others
AdNear, which provides location intelligence data to brands and advertisers, has raised $19 million in Series B funding from Telstra Ventures and G…
ValueFirst Digital launches ad network VCLIX and analytics platform ADTRAX
Digital media company ValueFirst has launched an advertising network called VCLIX. The Gurgaon-headquartered company also launched a real-time camp…