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Online travel firm MakeMyTrip has sued rival EaseMyTrip in the Delhi high court for trademark infringement through its use of Google ad-words, the Times...
Online content discovery platform Outbrain has signed its second deal with India.com to deploy Outbrain Engage solution to enhance India.com’s digital strategy and surface...
Bangalore-based programmatic advertising technology provider Ozone Media has partnered with New York City-based advertising technology company AppNexus, reports Yahoo.com. The partnership will provide Ozone Media with...
Media buying agency GroupM has revised its estimates of annual advertising expenditure growth for 2014 to 12.5% from 11.6%, released earlier this year. This revision...
Twitter has introduced its Promoted Video platform, in beta test phase. It’s aimed at advertisers and content creators looking to distribute video content through its...
The Indian government’s official in-house advertisement placement agency, the Directorate of Advertising and Visual Publicity (DAVP) has extended its advertising pilot project yet again....
More changes at NetworkPlay, the G+J (Bertelsmann) owned firm. Chirag Shah and Deven Dharamdasani, the founders of mobile ad network Seventynine, have left the...