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Happy times before the railway budget? IRCTC has tied up with Jubilant Foodworks to deliver Dominos’ pizza to your seat if you’re traveling across selected stations in India reported Quartz. Passengers of IRCTC can book their pizza online, through SMS or through calls currently, in addition to using the IRCTC’s e-catering service which serves veg/non-veg thali and veg/non-veg biryani alongside.

This will be a service to trains which currently do not have pantry cars. However, passengers need to order pizza two hours before the train’s scheduled arrival at the station, said IRCTC spokesperson Sandip Dutta. Dutta also added that this service will be extended to trains which have pantry cars and other stations in the future.

Currently, travelers can order pizza at Agra Cantonment, Alwar, Jaipur, Ambala, Mathura, Muzaffarnagar, New Delhi, Vapi, Jalandhar, Bharuch, Vadodara and Pathankot train stations. They can place an order calling the toll-free number (1800-1034-139) and (0120-2383892-99) or SMS “MEAL” to 139 mentioning his/her PNR and seat number.

E-ticketing counts for 27% of IRCTC’s income:
Hindustan Times reported late last year that IRCTC is India’s largest e-commerce portal selling ~300,000 train tickets every day with a user base of over 20 million. It generated a turnover of over Rs  15, 000 crores in 2013-14 as compared to Rs 6,200 crores each by Flipkart and Amazon India. Dominos Pizza dominates the Indian organised pizza market share, accounting to 70%, according to Jubilant Foodworks.

IRCTC’s Digital Initiatives:
The Indian Railway Catering and Tourism Corporation also started the e-catering services earlier this year for 76 trains throughout the country, another ET report said, with plans to extend this service to more trains.

Mid last year, Quartz reported that IRCTC had launched a newer, faster e-ticketing pilot system to handle as many as 7,200 ticket transactions a minute as opposed to the 2000 transactions earlier. E-bookings of IRCTC tickets account to 27% of IRCTC’s income. IRCTC was also in talks with Cafe Coffee Day, Pizza Hut and Barista to open the latter’s outlets at railway stations, said ET.

IRCTC launched a mobile app late last year which let travellers search for and book rail tickets, check existing reservations, cancel reservations and get upcoming journey alerts using existing IRCTC website credentials. Users should also be able to create a new account in case they didn’t have a pre-existing IRCTC account.

Competition:
TravelKhana competes directly with IRCTC’s e-catering service providing food to over 6,000 trains by tying up with food partners across 500 Indian cities. Offering a wide variety of cuisines and dishes, users of Travelkhana can pay online or at the time of delivery.