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Funding roundup: ZenParent, Nudgespot and RazorPay

ZenParent raises $500,000 from i2india Ventures


Bangalore-based Digital media company ZenParent has raised $500,000 from i2india Ventures, reports ET Tech. The funds will be used to expand to other cities in the country, besides Bangalore. A part of the funds will also be used for improving operations. ZenParent provides information on parenting habits, recreational habits, etc through its website and mobile application. Currently, the content is being developed by a team of 15, who, the company claims, are parenting experts. Apparently, ZenParent caters to about 70 personas of a parent, based on parameters like lifestyle and preferences of the children among others.

Customer communications platform Nudgespot raises $650,000 from Kae Capital


Saas-based customer communications platform Nudgespot has raised $650,000 seed funding from Kae Capital, with participation from individual angel investors Anoop Goyal, Mike Shah and VA Sastry, reports Techcircle. The funds will be used to hire new team members in both India and US, and on marketing and product innovation. As part of the deal, Kae Capital founder and managing director Sasha Mirchandi will be joining Nudgespot’s board.

Founded in 2014 by Myntra co-founder Raveen Sastry, along with Anubhav Sudha, Suresh Harikrishnan and Alok Shankar, Nudgespot provides business communications services between companies and their customers across email, SMS and push notifications, including options to filter and segment users based on past communication. The company claims to currently have over 40 customers, including Ola, Bluestone, Decathlon and Toppr among others. Sastry also founded the baby products e-commerce platform Hoopos, which was later sold to BabyOye.

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Punit Soni invests in digital payment company RazorPay


Flipkart’s chief product officer Punit Soni, who joined the e-commerce marketplace in March this year, has made a personal investment in digital payment company RazorPay, reports Techcircle. The value of the deal hasn’t been disclosed. The startup had raised $120,00 from YCombinator, in March, and is currently undergoing an intensive 3-month mentoring program through the platform.

Founded by Shashank Kumar and Harshil Mathur, RazorPay provides a platform for small businesses, startups and other traditional SME organisations like schools, colleges and training centres to start accepting online payments. It claims to support all major credit and debit cards, and charges 2.5% per successful transaction for its free account, and 2% per successful transaction for its business account which costs Rs 5000 per year. The platform also offers unique features for educational institutions, like a dashboard to keep track of fees paid/unpaid etc., and a student dashboard for student’s to keep track of fees due/overdue etc.

Nudgespot raised $650,000 and not $625,000 as we had mentioned earlier. The article has been edited to reflect this correction.

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