India's largest ecommerce player, Flipkart, seems to have pulled the plug on its sexual wellness section and has discontinued the sale of products in that category. Condoms, however, are still available on the market place. Flipkart had started its sexual wellness section earlier in July 2014, and had said that it was Rs 1,000 crore category and is growing in double digits. A look at the company's desktop website confirms the same. The Economic Times reports that the move came after the police received an e-mail complaint about four sites, including Flipkart. The complaint said these sites were "openly promoting and selling objectionable products illegally and showing objectionable content on their websites". Flipkart's decision comes following increased scrutiny by local government and health authorities an ecommerce marketplaces selling sexual wellness products. Earlier this month, Snapdeal CEO Kunal Bahl was slapped with a FIR Maharashtra’s Food and Drug Administration (FDA) for selling prescription drugs on the site. Maharashtra FDA commissioner Harshdeep Kamble told the Business Standard that the prescription drugs available on Snapdeal included sildenafil citrate tablets (Viagra), that only urologists, psychiatrists, endocrinologists and dermatologists can prescribe. He also mentioned that only licensed chemists can sell Schedule H drugs like emergency contraceptives that are available on Snapdeal, and that a doctor’s prescription is required to buy the same. Last month, Maharashtra FDA had raided Snapdeal’s Mumbai office after being alerted that the online marketplace was selling Viagra and Ascoril, a cough syrup, without prescriptions. The company had been asked to stop selling prescription drugs and had subsequently de-listed…
