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Mobile marketing company Tune to increase focus on India in 2015

Enterprise software-as-a-service provider for mobile marketing companies Tune's affiliate tracking software HasOffers has registered triple-digit growth in India in 2014. The company has mentioned that it'll be increasing its focus on the Indian market in 2015. In 2014, it reported $40 million revenues, an increase of 110.6% from $19 million in 2013, in which "India has been a big reason" according to Tune GM Cameron Stewart. Currently, Tune works with over 300 online companies, ad networks and advertisers in India, including Snapdeal, eBay India, InMobi, Tyroo, ShopClues, CouponDunia, Komli, MakeMyTrip, Cleartrip and Vdopia among others. The company claimed that in 2014 it recorded over 250% increase in its business partnerships in India. Tune's Korea and Tel Aviv teams services its clients in India. Tune raised $27 million from Icon Ventures, Performance Equity Management and Accel Partners in January 2015. It had earlier raised $9.4 million from Accel Partners in May 2013. What does Tune offer? The two main products offered by Tune are HasOffers and MobileAppTracking: HasOffers: This allows companies to track campaigns in real-time and manage publisher & affiliate relationships. It can also be used to generate invoices and manage payouts. Learn more about its features here. There are three pricing options for HasOffers: $279/month for the Pro pack, $799/month for the Enterprise pack and price-on-request for the Custom Volume pack. Some companies that use HasOffers include Tyroo, Revi Media and YeahMobi among others. MobileAppTracking: This allows mobile app companies to track in-app advertisement performance and reach. It's already integrated with a number of ad…

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