During 2013, the number of desktops shipped fell by 10% to 108 million units in the Asia Pacific PC market, according to a report released by IDC. Around 60% of the overall shipments in 2013 have been made by Lenovo, HP, Dell, Acer and ASUS. Of this, Lenovo had a market share of 24.9% in 2013, up from 24.7% in 2012 while HP had a market share of 10.5%, up from from 8.9% in the previous year. Dell had the third highest number of shipments with a market share of 9.4%, up from 8.7% in 2012. Acer & ASUS had the fourth and fifth highest number of shipments with a market share of 8.1% and 6.9% respectively in 2013, down from 10.2% and 7.1% in 2012 respectively. Other PC brands constituted the remaining 40.2% market share in 2013, down from 40.4% in 2012. Q4-FY13 saw Lenovo increase its market share to 28.1%, up from 27.3% in the same quarter for the previous year, Dell with 10.2% market share, an increase from 8.5% in Q4-FY12, HP with 9.6% market share, an increase from 9.3% in Q4-FY13 and ASUS with 7% market share, an increase from 6.4% in the same quarter for 2012. However, Acer was the only brand that had a market share of 7.2% in Q4-FY13, down from 9% in Q4-FY12. Education projects, key driver for sales in 2013: IDC, in its release, has attributed education sector projects as the only positive driver for desktop sales during 2013. It has also attributed…
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