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Updated: Spuul Inks Worldwide Distribution Deal With IndiaCast

IndiaCast Spuul

Online video streaming service Spuul.com has inked a multi-year global agreement with IndiaCast, the content asset monetization joint venture between TV18 and Viacom18.

Following this deal, Spuul will get worldwide streaming rights for over 60 current and upcoming Hindi and regional movie titles from Viacom 18 Motion Pictures, Colors and Eenadu Television, on its website and its mobile apps on iOS and Android. The deal period and the terms of the agreement were not disclosed.

Among the movies being offered include Hindi movies like Inkaar, Oh My God, Jab We Met, Blood Money, Bitoo Boss, Golmaal Returns and Aiyya among others, regional movies like Samanyudu, Simhadri and Me Sreyobhilashi among others and regional movies dubbed in Hindi like Vishwa – The He Man and Ek Sirfarosh – The Brave Heart among others. The company says that the deal also includes several forthcoming movie titles from Viacom 18, Colors and Eenadu Television.

Earlier this year, Spuul had inked a similar deal with Yash Raj Films to secure online streaming rights for the studio’s movie titles like Ek Tha Tiger, Ishaqzade, Dilwale Dulhania Le Jayenge, Dil To Pagal Hai, Dhoom and Band Baaja Baaraat among others.

IndiaCast Distribution Deals

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While IndiaCast has inked quite a few distribution and content deals since its launch in June 2012, this is probably the company’s first worldwide distribution deal (Correct us if we are wrong). Prior to this, IndiaCast had inked domestic distribution deals with Reliance Entertainment’s BigFlixZee New Media’s Ditto TV, DigiVive’s nexGTv and iStream among others. Update: BigFlix has informed that it had inked a worldwide distribution deal with IndiaCast, not a domestic distribution deal.

It had also formed a joint venture with UTV Global Broadcasting Ltd (UGBL), a DisneyUTV group company for the aggregation and wholesale distribution business of TV channels in India in January 2013. The joint venture was expected to distribute 35 TV channels from the TV18, Viacom18, Disney UTV, Eenadu Group and A+E Networks|TV18 across various platforms like Cable, DTH and HITS in India.

Earlier this month, IndiaCast had reported a net loss of Rs 0.5 crore and a total revenue of Rs 390.2 crore for the year ending March 31, 2013 (FY13).

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