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Clothing eStore Rock.in Secures Funding From Partech International

Rock.in, an online store offering high-end international clothing, has raised an undisclosed amount in a funding round led by Partech International, with participation from 3 angels which are retail families of Europe. The funding was first reported by VCCircle. The company intends to utilize the funding for setting up operations in India, bringing new brands to the platform and building a team; and for expanding logistics, customer care, editorial content, marketing and technology. Rock.in, founded in May 2012 by Aashish Puri and Suraj Sharma, has obtained operational licenses from 120 international brands in the US and Europe including La Redoute, House of Dereon, Calvin Klein, DKNY, Marc Cain, FCUK, Fever London, Just Cavalli and more. The company claims that it has a monthly sale of Rs 50 lakh and more than half of its orders come from tier II & III cities. Currently, Rock.in employs a team of 40 and has plans to grow up to 75 by the end of this year. Currently based in Mumbai, Rock.in plans to set up offices in Delhi and Bangalore. Features: The eStore, still in beta, requires users to login before they can place an order. Users can either sign-up by filling out registration form or log-in via Facebook connect. The portal retails high-end international clothing for men, women, children from brands such as La Redoute, DKNY, Calvin Klein, House of Dereon, among others. It also plans to add home products soon to its catalog. Users can also create their wishlist and share them with their…

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