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Yahoo! India Shuts Down Local Search Portal

Yahoo India seems to have pulled the plug on its local search portal (http://in.local.yahoo.com), reports Pluggd.in. While were weren’t able to find any official communication suggesting this development, the portal redirected to Yahoo India homepage at the time of writing this article. Also, judging by search results on Google, we observed that Yahoo has stopped populating content on its local search portal about a fortnight ago.

Interestingly, when we tried to access Yahoo Local (local.yahoo.com), we noticed that Yahoo was offering Bangalore city pages along with city guide, directory and something called Bangalore Neighbours, although there were currently no listings of local businesses or restaurants in Bangalore. While we are not sure if this feature is new or it has been there all this while, we wonder if Yahoo is planning to integrate local listings from Indian cities to Yahoo Local, to offer a single local search destination for all its users across the world, just like Google’s recently launched Google+ Local.

This development follows earlier reports of Yahoo planning to sell its 30% stake in Info Network Management Company, which owns voice based directory search service CallEzee. In December 2008, Yahoo had picked up 30% stake in Info Network Management Company for an undisclosed amount and had launched a local search product at in.local.yahoo.com. Back then, Call Ezee had presence in 14 cities in India which seems to have increased to 17 cities over the years and had also claimed to generate around 10,000 calls per day.

In November 2011, Yahoo had also sold its stake in the online ad network Tyroo Media to Xplorer Capital after picking up a 35% stake in an all cash deal in July 2007, to get access to Tyroo’s ad inventory and publisher clients in the Indian market, and vice versa. Yahoo had also exited Consim Info, the company that runs BharatMatrimony.com and Indiaproperty.com, and sold its stake to Bessemer Venture Partners, Mayfield Fund and Canaan Partners. While the financial details of the deal were undisclosed, media reports had suggested that the company had received a valuation of $190 million in the deal.

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