wordpress blog stats
Connect with us

Hi, what are you looking for?

Innoz Raises Funding From Seedfund; Partners, Active Users, Revenue & Monetization

Innoz, a company that offers mobile search, primarily through SMS, has raised series-A funding from Seedfund, in return of a minority stake. The exact amount of the funding has not been disclosed. Innoz offers an on demand search service on the short code, 55444. The service that started as SMSGyan, has now been rechristened as '55444', as it's available on all major Indian telcos through the same short-code, according to the company. Innoz plans to focus on building this brand property further, going beyond the operator,  and partnering with other players in the internet and mobile business, following the funding. - Service offering - Innoz claims to offer more than 100 different services on the 55444 short-code platform across text search, deals, eating out, cricket scores, train time table, video and picture search and others, and has partnerships with Wikipedia, Wolfram Alpha, Snapdeal, Justeat, DreamCricket and other players. Some of the services are region specific. According to Deepak Ravindran, CEO and co-founder of Innoz, the company is a good data mining platform for partners, since partners can convert queries to leads, and get insights. The service is offered as a pay per search service and a subscription based service. Innoz charges a non-premium rate of Re 1 per SMS query for pay per search and also offers weekly and monthly subscription plans with unlimited queries at Rs 30/month. - Revenue & Monetization- According to Ravindran, the company clocked a revenue of Rs 6 crore in the last financial year, and that more…

Please subscribe/login to read the full story.
Written By

Free Reads

News

Paytm has tried to distance itself from Paytm Payments Bank due to the regulatory scrutiny.

News

This amendment widens the scope of those allowed to delete records pertaining to the direction of interception from law enforcement bodies to other authorities...

News

Pensioners can now use bank passbooks instead of mobile or Aadhaar for identity verification.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

Notably, Indus Appstore will allow app developers to use third-party billing systems for in-app billing without having to pay any commission to Indus, a...

News

The existing commission-based model, which companies like Uber and Ola have used for a long time and still stick to, has received criticism from...

News

Factors like Indus not charging developers any commission for in-app payments and antitrust orders issued by India's competition regulator against Google could contribute to...

News

Is open-sourcing of AI, and the use cases that come with it, a good starting point to discuss the responsibility and liability of AI?...

News

RBI Deputy Governor Rabi Shankar called for self-regulation in the fintech sector, but here's why we disagree with his stance.

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ