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DB Corp Q2-FY12: Profits Dip 37%; Ad Revenue Increases 16% YoY

DB Corp, publishers of the Hindi daily Dainik Bhaskar, Divya Bhaskar, Saurashtra Samachar and Dainik Divya Marathi have reported total revenues of Rs 353.9 crore, an 18% increase YoY for the quarter ended 30th September 2011. The company’s consolidated profits decreased 37% at Rs 40.25 crore compared to last year’s profits of Rs 63.96 crore. The consolidated results also include financial results of subsidiaries Synergy Media Entertainment and I Media Corp. -Digital: The company also operates digital properties including web and mobile sites for its publications, IndiaInfo.com (almost defunct) and mobile apps for Android and iPhone smartphone platforms. The company does not report revenues separately for Digital, however, the company claims that it registered 110 million page views in September 2011 for Dainik Bhaskar and Divya Bhaskar web platforms. According to the company, unique visitors to websites have grown by almost 30% while overall visits have increased by 20% while it witnessed a growth of 40% in the mobile visits. According to an afaqs report, DB Corp has 4,700 Android  and 5,100 iPhone users for Dainik Bhaskar, and 5,000 Android and 3,800 iPhone users for its Gujarati daily Divya Bhaskar. Dainik Bhaskar's WAP site registers 1.5 lakh visits per month while Divya Bhaskar's mobile edition registers 75,000 visits, and Daily Bhaskar, the group's English mobile site, gets 2,000 visits every month. Other highlights: - Consolidated advertising revenue: Increased 16% YoY to Rs 273.5 crore from Rs 235.9 crore in Q2 FY11. - Circulation revenue increased to Rs 60.1 crore. - Consolidated EBITDA margin: 22%…

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