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Indian Digital & Media Stocks: 2009 vs 2010


For all the problems that media companies faced in 2009, particularly with a decline in advertising spends, it appears they didn’t do too badly on the bourses: the Deccan Chronicle share more than trebled from Rs. 46.45 at the beginning of 2009 to Rs. 164.45 at the beginning of 2010. Other media companies like HT Media, Zee News and TV Today grew by over 50%. Surprisingly, Cyber Media, which didn’t have a good year, was also in the green. Among the losers in the media pack: the Network18 group, including Network18, TV18, IBN18 and Infomedia.

Among Internet companies, Info Edge was up as much as 116.35% to Rs. 885, despite a difficult year. Year on year, two other Internet companies that also struggled were up: Rediff was up 23% at $2.51, from $2.04, while Sify was up 13.16%

Mobile VAS

Of the three Mobile VAS companies we cover, Onmobile Global was up 92% year on yearm while Geodesic Ltd was 72.15% up. Tanla Solutions was down 28.94%.


Most of the mobile companies struggled, largely due to the price war initiated by Tata Teleservices, which was up 20.56% year on year. Idea Cellular was up only 8%, while MTNL, RCOM and Bharti Airtel were all in the negative: Airtel’s stock price has gone from Rs. 704.8 on Jan 2nd 2009, down 53.35% to Rs. 328.80 on Jan 1st 2010.

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