wordpress blog stats
Connect with us

Hi, what are you looking for?

Are Hindi News Channels Only Paying Lip Service To The Online Market?

CNBC Awaaz has recently launched Awaaz Karobar, a Hindi news site, according to Alootechie. Awaaz Karobar is targeted at investors amongst the Hindi audience. The site offers live streaming video from CNBC’s Hindi news channel Awaaz besides blogs, articles on the commodities market and stock quotes.

In September last year, Network18 launched a Hindi portal IBN Khabar – the online version of IBN 7, the news channel. A third site – Josh18 – powers both Khabar and Awaz Karobar. Web 18’s diversification of its properties is unique in a market where many prime Hindi news channels do not have a corresponding Hindi website.

NDTV has a Hindi website – Khabar – but steers clear of business news in the language site. Aaj Tak, by the India Today group, offers Hindi news and videos on its site.  Here’s a glance at the other Hindi news channels and their websites:

Zee News: A Hindi News channel with an English site: does lip service to its channel by playing Hindi videos.
– Star News: glossy gallery, scrolls images of its Hindi primetime shows. Its news counterpart is devoid of Hindi reports and lacks usability. Just to access Star News Live, we had to visit and VideoOnTheRocks select Star News in a drop down menu.
News24, a 24 hour Hindi news channel by B.A.G Films & Media Ltd., was launched in 2007 to target the young adult. Its website is completely in English but plays live streaming video in Hindi. In March last year, the media house launched another website for Bollywood news called E24 which offers videos from its entertainment channel E24.
– India TV: The link to Live IndiaTV News was not working. The website is completely in English.

From what we have seen, Hindi news channels need to revamp their websites, and some even need to switch to Hindi websites.

Advertisement. Scroll to continue reading.

Written By

http://www.linkedin.com/in/preethij

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

When news that Walmart would soon accept cryptocurrency turned out to be fake, it also became a teachable moment.

News

The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.

News

In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...

News

By Jai Vipra, Senior Resident Fellow at Vidhi Centre for Legal Policy The use of new technology, including facial recognition technology (FRT) by police...

News

By Stella Joseph, Prakhil Mishra, and Yash Desai The Government of India circulated proposed amendments to the Consumer Protection (E-Commerce) Rules, 2020 (“E-Commerce Rules”) which...

You May Also Like

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ