wordpress blog stats
Connect with us

Hi, what are you looking for?

Cleartrip Launches Train Booking; Service Fee; 10-20% Topline Contribution

Around 30 minutes ago, Cleartrip launched online rail ticketing, becoming only the second OTA after Thomas Cook to roll out the services. To understand the significance of this rollout, sample this - the Indian Railways did $102 million in online transactions last month. It's the scale that excites OTAs like Cleartrip. Hrush Bhatt, co-founder of Cleartrip told MediaNama that at over 160,000 transactions per day, the Railways does double the transactions that the Airlines do in a day. The opportunity is also othere because of fewer points of sale for Railways. Comparing the two: flights have their own sites, an agency facing site, third parties, affiliates and downstream distributors. Service Fee The monetization is going to be by charging an additional service fee to customers. IRCTC charges Rs. 13-25, based on the fare class, and Cleartrip intends to charge a similar service fee on top of that. In fact, that's a model that's being considered for the flight ticketing as well, if the zero percent commissions model is imposed, though the IATA and the airlines haven't finalized anything yet. Contribution to revenues Cleartrip has estimated a topline contribution of 10-20 percent from rail ticketing, which Bhatt says is a conservative estimate, with a bottomline estimate of 5-10 percent. Bhatt says that it's still a very large number, if the top 3 OTAs to account for even 20-30 percent shift in IRCTC transactions - of around 40,000 - 50,000 transactions per day. By the end of the year, the company expects…

Please subscribe/login to read the full story.
Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

India's smartphone operating system BharOS has received much buzz in the media lately, but does it really merit this attention?

News

After using the Mapples app as his default navigation app for a week, Sarvesh draws a comparison between Google Maps and Mapples

News

In the case of the ‘deemed consent' provision in the draft data protection law, brevity comes at the cost of clarity and user protection

News

The regulatory ambivalence around an instrument so essential to facilitate data exchange – the CM framework – is disconcerting for several reasons.

News

The provisions around grievance redressal in the Data Protection Bill "stands to be dangerously sparse and nugatory on various counts."

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ