Hike Messenger has updated its app with a Snapchat like feature called ‘stories’ where updates delete themselves 48 hours after posting, and an in-built camera with live filters. The new features will roll out to both Android and iOS users this week. The company mentions that it will also launch a feature for video recording in the coming weeks. Stories replaces the feature called Timeline on Hike, where users could post pictures and statuses that could be liked by their friends. The new feature removes the permanence of these posts, instead deleting them in 2 days. These posts can only be viewed by friends. The user posting the story can see which and how many people viewed their post. If a small startup replicates a putative competitor's feature, it is "copying" but if a billion-dollar startup does so, it is "inspired" https://t.co/HfHFsM9qSC — Sumanth Raghavendra (@sumanthr) November 17, 2016 The camera is a new addition to the messenger and lets users add various custom overlays like a mustache, that can either be shared with friends or as a ‘story’. These filters are live as in they follow the user’s face as they move about, removing the need to make edits later. The company mentions that it will continue to add new filters every week, which will also work with the video recording it plans to add later on. As competition in the messaging space intensifies, Hike has been working on adding various new features to its app to add value…
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
News
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
Advert
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
News
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...
News
Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...