Chinese smartphone manufacturer Xiaomi will launch a full fledged e commerce store for its devices, reports Vccircle. The company already sells its goods via mi.com and will now invest in setting up a warehouse and logistics as well. However, it's not clear where the company plans to set up its warehouse. Xiaomi has been increasingly focusing on selling its devices on its own, rather through other ecommerce websites. This likely helps the company’s profit margins, as it sells relatively high end phones for relatively low prices. Earlier this month, it had also launched the beta version of its global MI store app in India, that would sell the company’s entire product line once live on the Play store. As of now the company claims it gets a few thousand orders per day from across ecommerce websites. Manufacturing in India: As of now, Xiaomi mentions that it is in talks with various state governments for setting up the plant, although the company will manufacture through a contractual manufacturer. This is in line with last month’s report when Foxconn said it would start making Xiaomi phones in Andhra Pradesh, India, although the company did not give out specific dates. In November last year, Xiaomi revealed its plans to start making smartphones in India as it continued to struggle to match consumer demand. At the time, Barra had told Bloomberg that production in India would likely begin in a year or two. As of now, the company is also looking to set up a…
