Gurgaon-based hyperlocal grocery service PepperTap has raised an undisclosed amount in seed funding from Sequoia Capital and the company said that the funding is being directed towards building a resilient foundation for the company and expanding its orbit across Delhi NCR. It will also be used to scale up the operations and build a highly-skilled team of 100+ employees across all verticals by the end of the year. Besides this, the seed fund will be utilized for creating strong offline as well as online visibility for the brand and to further develop the existing product. Started in November 2014, by founders Milind Sharma and Navneet Singh, PepperTap allows a user to buy grocery, fruits & vegetables through the company’s app, that is available for Android and iOS users.The company claims to offer delivery in under 2 hours and offers free delivery on order above Rs 250. Other players - Godrej Group’s premium food products retailer Nature’s Basket has acquired Mumbai-based online grocery store Ekstop.com. The report also mentions that currently Nature’s Basket is working on rebranding and integrating Ekstop.com as its online platform. The Ekstop management team is expected to join Nature’s Basket and the new platform is expected to launch March 15. - The SRS Group has forayed into e-commerce with the launch of its grocery vertical website, SRSgrocery.com last month. SRS grocery currently caters to users in Gurgaon, Noida and Faridabad. The website currently offers various items under the categories of fruits and vegetables, bread and dairy products, beverages, branded foods, grocery and staples,…
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