The company states that this partnership is part of a major global expansion of the project which includes 151 museums in 40 countries.
Works of Art: Under this initiative, Google will showcase 94 works of art from the National Gallery of Modern Art, and 142 pieces from the National Museum including Raja Ravi Varma’s oil paintings from the 1890s to Jamini Roy’s fusion of tribal and folk culture. Google informs that both museums are expected to incorporate at least 10,000 pieces of artwork into this initiative. It also hopes to add other institutions from India in the coming future.
Features: Apart from offering high-resolution images of the museum collection, the site also features ‘Explore and Discover’ to enable users to search for artworks by artist’s name, the artwork, the type of art, the museum, the country, collections and the time period. It also allows viewers to save specific views of any of artworks to create personal galleries and share it with their friends and family, using the My Gallery feature. The site is expectedly integrated with Google’s newest social venture, Google+ and Hangouts. It also includes Google Maps’ Street View technology to provide a 360 degree interior virtual tour of the museum.
Google Art Project: Launched in February 2011, Google Art project started out as one of Google’s 20 percent time project and provided an online platform which allows curators, artists and viewers to collect, share and discover art sculptures, street art and photographs from museums across the world. The platform initially included 1000 images from 17 museums in nine countries. However, during the course of the year, Google claimed that the initiative has expanded to showcase 30,000 artworks from 6,000 artists across 41 countries, including works from the Metropolitan Museum of Art in New York, White House in Washington, D.C, Gibbes Museum of Art in Charleston, South Carolina, SCAD museum of art in Savannah, Georgia, National Gallery in London, Palace of Versailles in France and the collection of the Museum of Islamic Art in Qatar.