Cybermedia India has made a fine turnaround in the quarter ending September 2009, with net losses falling 82% to Rs. 6.43 million from the previous quarter. Cybermedia owns and operates publications (online and offline) like CIOL, Dataquest, PCQuest, Dare, Voice & Data, Living Digital, and also offers media services. Details: Release Despite major restructuring and cost-control measures initiated, Cybermedia is nowhere near the profits of Rs. 1.31 million recorded in Sep-08, but revenues have bucked up 17.9% QoQ to Rs. 259.82 million. This rise in its topline is attributed to its increased media spend in the quarter. Expenditure rose slightly (4.57%) to Rs. 243.38 million. EBITDA has turned positive with Rs. 16.44 million this quarter, up from a negative Rs.12.37 million in the quarter ending June 2009, an indication of the efforts by the company in the quarter to moderate itself. Segments The Media segment, which publishes magazines such as Dataquest, PCQuest, Voice&Data, BioSpectrum and Living Digital, witnessed standalone losses of Rs. 3.69 million, down 80% quarter on quarter in the quarter. The Media Services division, which covers IDC India and US-based services Content Matrix, has not reported its standalone financials but its consolidated results paint an optimistic picture - from the Rs. 14.44 million in losses recorded in the June ended quarter, it has posted profits (before taxation) of Rs. 5.07 million this quarter. Its ability to rebound might help its sister media business sail through the tough times. Should Cybermedia move its focus to media services? Related -…
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