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Website For Dare, CyberMedia’s Magazine For Entrepreneurs, Goes Live

Sometime early this month, the website for CyberMedia's Dare, the magazine for entrepreneurs, went live. The most interesting element of the site is the lead story by Group Editor Krishna Kumar - "Who will be the next manufacturing superpower", not because of the topic, but because Dare is offering its readers the opportunity to complete the cover story with their opinion, and win a Blackberry. So far, the story has received 40 comments - some of them very, very long. It will be interesting to see if Dare makes a habit of this - of driving readers from its highly regarded magazine (many entrepreneurs I know read it), cross-media to its website. Content discovery is also being encouraged - the index page displays tags, the latest comments, latest blog entries, stories from different sections of the site. It appears to be a Joomla based site (correct me if I'm wrong). Dare's website has taken a lot time to launch - while the magazine itself was launched sometime in October last year, visitors to the site Dare.co.in were subjected to a "Coming Soon" notice over the next many months. The content on the site is divided along four categories - Opportunities, People, Strategy and Funding, and the site also features blogs. Much of the content on the website is magazine content, and frankly, if there aren't daily updates, repeat usage will be an issue. Some suggestions I'd put blogs right up there, in the proverbial "first fold", and at least have…

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