Q1-09 Results: Media Share Of CyberMedia’s Revenues Declines; How is CyberMedia’s Online Business Doing? Technology Review In India

While Sify a bulk of Sify’s revenues now come from the enterprise segment rather than the consumer segment, specialty media house CyberMedia appears to be leaning more towards the Media Services space than the Media business. This is apparent from revenue split, which indicates the growing dominance of the Media Services business - at 51 percent, up from just 32 percent for the same quarter last year.

CyberMedia has reported a consolidated operating income of Rs. 32.9 crores, up from Rs. 22.89 crores for the same quarter last year; CyberMedia India accounts for just Rs. 14.86 crores of this operating income on a standalone basis, up marginally from Rs. 14.44 crores for the same quarter last year.

The Media Business
CyberMedia has recently tied up with MIT’s Technology Review Inc to bring the EmTech Conference to India (focused on Emerging Technologies) to India - and also launch the Technology Review magazine. The conference will be held in early 2009, and the magazine will be launched at the conference. For CyberMedia India (standalone), this segment has contributed Rs. 14.93 crores to revenues, at a profit before tax of Rs. 1.47 crores, down significantly from Rs. 2.28 crores for the same quarter last fiscal.

Historically, Print has been the dominant component of revenues in the Media segment - which consists of Print, Online and Events. An increase in the newsprint cost appears to be a key issue. However, there very little mention of online business. CyberMedia has 15 publications, 12 websites, an events business, and two weekly TV programs. Earlier this year, they acquired the stake of their JV parter in UBM-CyberMedia LLC, for the outsourcing publication brand “Global Services”. Other publications in Media segment include: InfoTech (Dataquest, PCQuest, ciol.com), Telecom (Voice&Data), Consumer Electronics (Living Digital), Biotech(BioSpectrum), Entrepreneurship (Dare) and Legal (Halsbury’s Law).

The Media Services Business
Some of the growth in the media services business can be attributed to the acquisitions that CyberMedia has made over the past year - in March, they acquired the US based TDA group, which provides marketing consulting, content development, web and graphics design to the IT industry. The Media Services segment also comprises of IDC India - a telecom and IT research company, and Publication Services Inc, a content management company which they acquired in December 2006. So CyberMedia has strengthened its Media Services business over the past year.

Note: We’ve contacted CyberMedia founder and Chairman Pradeep Gupta for details on the online business, and also inputs on CyberMedia Dice/Careers, which recently shut down.

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