HarperCollins India, the publishing company, has partnered with IndiBlogger.in to offer bloggers a chance at getting their articles published. The bloggers in the IndiBlogger.in network who share their ‘Real Love Stories’, will get a chance to get published in 2013 in a book published by HarperCollins. It’s not clear whether there is any revenue sharing model involved with the bloggers for this contest.
Indiblogger has created a separate portal at Indiblogger.in/getpublished where it offers bloggers with writing tips, inspiration, mentoring and other story ideas that will help writers for the contest. Initially, bloggers in the Indibloggers network will have to submit their story idea within a limit of 500 words as a blog post. Indiblogger will then select 300 stories based on votes and quality of content. Upon selection, bloggers will have to write 3000-4000 words short stories, which HarperCollins will collectively publish in 2013. The company claims that it has already received entries for the contest and that it will announce the names of the select 300 bloggers by February 14, 2013.
The campaign is an attempt by HarperCollins to promote the novel ’Just Married, Please Excuse’ by blogger-turned-author Yashodhara Lal. Lal will also be mentoring the participating bloggers for the contest.
This is an interesting platform allowing bloggers who share their personal experiences on their weblogs to get published, offering them a wider audience. These bloggers might otherwise not get a chance a be published. Although there are numerous bloggers-turned-authors out there, it’s difficult for authors to get in touch with publishers.
Other players: This is not the first time that a company has offered bloggers a chance to get their stories published. In 2011, BlogAdda, an Indian blog directory, had announced a similar contest, Chicken Soup for Indian Soul, where it published inspirational short stories. BlogAdda had also launched Chicken soup for the Indian soul – Indian Doctors contest and had partnered with Grey Oak Publishers for their book Urban Shots Yuva.