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Average online monthly spend Rs 9,500 – Amex-Nielsen survey

April 15, 2016

Nielsen acquires Informate to up mobile measurement globally

March 11, 2016

Nielsen will tap into public conversations on Facebook for TV ratings

January 21, 2016

Nielsen India launches digital ad measurement platform

November 25, 2015

Vserv releases Smartphone User Persona Report 2015

August 7, 2015

BARC ratings to be rolled out in April end; ratings data to be released every Wednesday

April 8, 2015

Star India, Viacom 18, Network 18, & Zee To Discontinue TAM Media Services: Live Blog

June 10, 2013

Updated: Shopping Websites Preferred Over Smartphone Apps; Flipkart More Popular: Nielsen

June 7, 2013

NDTV Appeals Against Nielsen Lawsuit Court Dismissal

May 24, 2013

New York Court Dismisses NDTV’s Lawsuit Against Nielsen; Timeline

March 8, 2013

Report: 40% Consumers Research Online Before Purchasing Tech Products

November 21, 2012

What NDTV’s Whistleblower ‘The Consultant’ Said About Rigging TAM Ratings

August 3, 2012

Daily Newsletter

Headlines

Top 10 stories of the week: May 20th to 26th May 2019
The Indian government asked Facebook for user data over 20,000 times in six months
Facebook gathers your data and offers it to cellular companies for free: report
India had over 1B active mobile connections in March 2019, Vodafone Idea had the most wireless connections: TRAI
Facebook now regulates content on sale of drugs and firearms, removed 3.4 billion fake accounts in 6 months

Views

In rising e-Commerce storm, India protects its ship - Samir Saran & Kanchan Gupta
7 key takeaways from the TRAI Open House in Delhi on OTT Regulation: "National Security should be embedded in everything"
The Supreme Court and Memes - Gautam Bhatia
How Political Parties mixed Data Analytics and Social Media for Disinformation Campaigns - Shivam Shankar Singh
EU Copyright Directive and lessons from the Sony Betamax - Divij Joshi

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