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Vikram Sakhuja appointed group strategy officer by GroupM GroupM has clarified that Vikram Sakhuja is now the global group strategy officer of the company,...
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Vikram Sakhuja appointed group strategy officer by GroupM GroupM has clarified that Vikram Sakhuja is now the global group strategy officer of the company,...
“The media agencies of the future are going to be like newsroom: there is an explosion of data, and you need systems, technology people...
While Flipkart’s BigBillionDay sale attracted all the attention last week and Amazon India quickly followed it with its Diwali Dhamaka Week sale, somewhere lost...
Media buying agency GroupM and Google have tied-up to launch a virtual shopping and entertainment platform called Grand Diwali Mela during the Diwali festive...
Media buying agency GroupM has revised its estimates of annual advertising expenditure growth for 2014 to 12.5% from 11.6%, released earlier this year. This revision...
GroupM’s integrated media agency Maxus has officially launched a customised communications planning tool called Resolve.
Facebook has signed its first agency deal in India with WPP’s media and marketing company GroupM. This partnership was apparently announced when Facebook COO...
Media buying agency Mindshare has launched The Loop, a data focused “war room” in India, which pulls in live data feeds from over 100...
The digital media advertising revenues for the year 2013 is estimated at Rs 2,520.1 crore (around $405 million) , up 30% from Rs 1,938.6...
At MediaNama’s #NAMA conference, Tushar Vyas, General Partner (South Asia), GroupM and Mahesh Murthy, Founder of Pinstorm discuss the evolution of online advertising in...
