Video marketing analytics platform Vidooly partnered with Xaxis, GroupM’s outcomes-focused media company, to launch a new artificial intelligence tool which identifies brand safety for...
Info and survey company Nielsen India has launched a digital ad measurement product called Nielsen Digital Ad Ratings, reports VCCircle. This tool will provide...
Omniture Launches Video Measurement Within SiteCatlyst Adobe owned Omniture has announced a new mobile video measurement capability within Omniture SiteCatalyst. It will allow customers to...