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TeliBrahma, a Bluetooth marketing solutions company has received $2 million in funding – $1 million each from Inventus Capital and Ojas Venture Partners. Samir...
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Online travel firm MakeMyTrip has sued rival EaseMyTrip in the Delhi high court for trademark infringement through its use of Google ad-words, the Times...
Online content discovery platform Outbrain has signed its second deal with India.com to deploy Outbrain Engage solution to enhance India.com’s digital strategy and surface...
TeliBrahma, a Bluetooth marketing solutions company has received $2 million in funding – $1 million each from Inventus Capital and Ojas Venture Partners. Samir...
A rather disappointing session on Mobile Marketing, at the IAMAI Mobile VAS Conference, though it started off with the right agenda – with Vijay...
Impact of Do-Call Registry At the MediaNama Discussion at Mobile Monday Delhi, Rajnish Agarwal from Indiatimes asked the panel about the impact of the...
On Advertisers And Rates Interestingly, Affle and NDTV are refusing to take advertising on their mobile platforms on a Cost-per-Lead (CPL) basis. Affle, as...
The Supreme Court has asked the government to switch to a Do Call Registry within the next four weeks – i.e. telemarketing companies will...
OnMobile Global has tied up with Vodafone to pilot advertising supported ring-back tones (Ad RBT) in India, and has inked a strategic partnership with...