wordpress blog stats
Connect with us

Hi, what are you looking for?

Central Consumer Protection Authority fines IQRA IAS Institute for false testimonials

As per the Annual Complaints Report of the Advertising Council of India for 2022-2023, education sector is one among the key violators of advertising guidelines.

What’s the news: The Central Consumer Protection Authority (CCPA) levied a Rs. 1 lakh penalty on M/s IQRA IAS Institute for misleading advertisement and unfair trade practice by advertising misleading testimonials of top-rank holders of 2015 and 2017 in the UPSC Civil Services exam. The institute has been asked to discontinue the false testimonials and misleading claims from their website with immediate effect, as per a press release by the Ministry of Consumer Affairs, Food & Public Distribution on August 29, 2023.

Why it matters: As per the Advertising Council of India’s (ASCI) Annual Complaints report 2022-2023, the education sector is one of the key violater of advertising guidelines. To address this, the ASCI revised the guidelines for advertising “educational institutions, programmes and platforms” after a month-long public consultation. However, here we see that the CCPA removed the false testimonials for violating the Consumer Protection Act, 2019. This could have ramifications on India’s advertising policies in the future.

What was the misleading information? Although the IQRA IAS Institute was established in 2018, its website put up testimonials of top-rank holders of UPSC CSE from 2015 and 2017 as their students. The institute also claimed itself as “the only coaching academy to have the best faculty from all around India for providing the best UPSC online prelims test series 2020, thus making it the top UPSC coaching within a year in Pune.”

“An advertisement is considered to be valid and not deceitful when it does not mislead consumers by exaggerating the usefulness of the products or services. Disclosure in the advertisement should not hide the material information and be hard to miss with respect to any claim made, the omission or absence of which is likely to make the advertisement deceptive or conceal its commercial intent,” said the Ministry.

It also talked about how the government has issued the Guidelines for Prevention of Misleading Advertisements and Endorsements for Misleading Advertisements, 2022, and notified a framework on Online Consumer Reviews to curb fake, deceptive, and misleading reviews in November 2022.


STAY ON TOP OF TECH NEWS: Our daily newsletter with the top story of the day from MediaNama, delivered to your inbox before 9 AM. Click here to sign up today!

Advertisement. Scroll to continue reading.

Also Read:
Written By

I'm interested in the shaping and strengthening of rights in the digital space. I cover cybersecurity, platform regulation, gig worker economy. In my free time, I'm either binge-watching an anime or off on a hike.

Free Reads

News

Given that Apple itself admits that no threat is currently posed by quantum computing, this move might seem like too much too soon, but...

News

OpenAI argued that common use of the term GPT could lead to ‘infringement issues’ wherein users are likely to assume that products with the...

News

Flipkart at the moment remains unsure of precisely what it would be able to take over if it were to acquire Dunzo, which has...

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

Notably, Indus Appstore will allow app developers to use third-party billing systems for in-app billing without having to pay any commission to Indus, a...

News

The existing commission-based model, which companies like Uber and Ola have used for a long time and still stick to, has received criticism from...

News

Factors like Indus not charging developers any commission for in-app payments and antitrust orders issued by India's competition regulator against Google could contribute to...

News

Is open-sourcing of AI, and the use cases that come with it, a good starting point to discuss the responsibility and liability of AI?...

News

RBI Deputy Governor Rabi Shankar called for self-regulation in the fintech sector, but here's why we disagree with his stance.

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ