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Ola will let drivers see drop location and mode of payment before they accept rides

Can this move change the dynamic between drivers and customers who often face cancellations?

“Ola drivers will now see approx drop location & payment mode before accepting a ride,” read a tweet by co-founder of Ola Cabs Bhavish Aggarwal. He added that he was trying to address the second-most popular question posed to him about the app with this move. https://twitter.com/bhash/status/1473293225154658305 Driver cancellation is one of the most common pain points highlighted by customers on social media. Many are vexed by the double whammy of delays and cancellation fees charged by the app. https://twitter.com/Alka_Dhupkar/status/1473095913744728073 However, it remains to be seen whether this resolves the issue as the drivers would call customers to enquire about their drop location earlier whereas now they can cancel the ride easily without having to call them. Why do drivers cancel? Most cancellations are a way to avoid the high commission structure of ride-hailing apps, according to a report in…

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I cover several beats such as Crypto, Telecom, and OTT at MediaNama. I can be found loitering at my local theatre when I am off work consuming movies by the dozen.

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