"Whether you’re craving a casual game you can start from scratch or an immersive experience that lets you dig deeper into your favorite stories, we want to begin to build a library of games that offers something for everyone," video streaming giant Netflix announced on November 2 as it launched a set of new mobile games. Why games? The company is attempting to improve its entertainment offerings by moving beyond movies and television series and the entry into gaming marks its biggest step in this new direction. Netflix formally announced its plans for gaming in an earnings call in July: We view gaming as another new content category for us, similar to our expansion into original films, animation and unscripted TV [...] We’re excited as ever about our movies and TV series offering and we expect a long runway of…
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