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How will Twitter determine bad vibes in a conversation?

Twitter wants to give users a heads up on ‘intense’ conversations, but what happens to those tweets that are posted in jest?

“Ever want to know the vibe of a conversation before you join in? We’re testing prompts on Android and iOS that give you a heads up if the convo you’re about to enter could get heated or intense,” read a tweet by Twitter announcing that the company was exploring labels to let users know when they are entering a toxic conversation. The platform claims the move will foster “healthy conversation” but it is unclear what kind of parameters will determine the vibe of a conversation. [caption id="attachment_147306" align="alignnone" width="1024"] Image Credits: Twitter[/caption] The test labels appear under a tweet and display a little warning that “conversations like this can be intense.” To participate, it looks like you’ll need to click through the prompt encouraging users to be factual, open to diverse perspectives, and reminding them of their shared humanity, according to the image shared by the social media platform. Twitter, in response to a user’s query, said that “the criteria being used to determine which conversations will show this prompt may change” as they learn from this test and because it’s an early test, the company “may not get it right every time”. One criterion that the company revealed was that it will consider the topic of the tweet and the relationship between the tweet’s author and replier. https://twitter.com/TwitterSupport/status/1445845741440753666 Of late, Twitter has been busy trying to curb toxicity on its platform. It has several features empowering users to block trolls and mute uninvited participants. The latest move, however, might…

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I cover several beats such as Crypto, Telecom, and OTT at MediaNama. I can be found loitering at my local theatre when I am off work consuming movies by the dozen.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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