Google Play Store's new data safety section, which requires apps to show users if and how they collect, share, and protect user data, will go live starting February 2022, the company announced in a blog post. Google first announced this feature in May 2021, while apps on Apple's App Store have showcased similar privacy labels since December 2020. From April 2022, app submissions without the data safety section will not be approved for the Play Store, the company said. Google also requires all apps to provide a privacy policy by this deadline. Previously, only apps that collected personal and sensitive user data needed to share a privacy policy. All apps, including Google's own apps, will have to comply with these new policies. What will users see in the data safety section? The data safety section will be on the app listing page below the "About this app" section and will contain an overview of the following details: Data collection and sharing: What data the app collects and shares (personal information, location, financial information, photos, etc); including data collected and handled through third-party libraries used in the apps Security practices: Is the data encrypted in transit? Deletion mechanism: Can the user request the data to be deleted? Families policy: Does the app comply with Google's families policy? Independent security review: Has the app been independently reviewed for conformance with a global security standard? [caption id="attachment_148261" align="aligncenter" width="880"] Source: Google[/caption] Developers can also provide more granular detail when the user clicks on a particular line item.…
