Google Pay has partnered with LenDenClub, a peer-2-peer lending platform, within its Unified Payments Interface (UPI) app. Through this integration Google Pay users can apply for loans and make investments, LenDenClub said in a statement on Thursday. LenDenClub currently works with BharatPe on providing similar lending and investment options for the UPI players' merchants. The lending platform will offer its 'InstaMoney' credit product to Google Pay users, it said, while users can deposit or invest money with the P2P lender and earn interest in return. The InstaMoney module on Google Pay will offer loans between Rs 5,000 to Rs 12,500, while users can deposit a minimum of Rs 500 on the platform as an investment in the LenDenClub module on the app, the company said. The app integration between the two players has been completed for the Android version of Google Pay, while the iOS version will be launched in a few months, the company said. Users can start accessing credit via InstaMoney as of today, while the investing module will be ready in the next few days, it added. "Being the first P2P player to integrate with GPay, offers us access to over 60-70 million active GPay users monthly on both the demand and supply side of our business. With more and more people in the country getting used to the idea of shopping and transacting online, a large portion are now also seeking credit digitally. We are confident to add value to Google Pay’s customers through this collaboration,"…
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