The United States should not oppose a proposed Australian code which requires Facebook and Google to pay news publishers, instead it should “copy it”, Microsoft’s president and chief legal officer, Brad Smith said in a blogpost — putting the company at odds with Google and Facebook. “As the 21st century began, the internet eroded the news business as dotcoms like Craigslist disrupted advertising revenue, news aggregators lured away readers, and search engines and social media giants devoured both,” Smith said. “But one thing is clear – the internet and social media have not been kind to the free press.” “What is wrong with compensating independent news organizations for the benefits the tech gatekeepers derive from this content?” Smith added. Citing the attack on the US Capitol on January 6, he said that there was a greater need for a strong press. In July last year, Australia released a draft News Media Bargaining Code, for consultation, which forces platforms like Facebook and Google to pay Australian news companies for their content. The code also requires platforms to give news companies nearly a month’s notice of any changes to its algorithms which may affect referral traffic to news sites, or those affecting rankings of paywalled news, and “substantial changes” to how news is displayed, and even advertising of news. Unsurprisingly, both Facebook and Google have pushed back against the code. While Facebook said that it would stop Australians from sharing news, Google went as far ahead to say that it would pull…
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
News
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
Advert
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
News
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...
News
Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...