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Facebook ties up with CBSE for courses on Instagram use and AR; MediaNama’s take

Facebook has partnered with the Central Board of Secondary Education to offer courses on digital safety, Instagram use, and Augmented Reality (AR). CBSE announced the partnership in a circular on Saturday. The AR course will train teachers (who will then train students) on how to use Facebook's own Spark AR Studio software. The courses' terms and conditions say that the implementation will be done by the Startup Village Collective (SV.CO), a Bangalore-based private company which already has a partnership with Facebook to train college students on AR. Facebook said that the digital safety and Instagram use courses will be implemented by the Centre for Social Research, a New Delhi-based research institute that describes itself as "lobbyist, advocate and advisor to government institutions". The course, and CBSE's announcement of it, essentially give Spark AR Studio a boost among educators and students at CBSE-affiliated schools — all CBSE schools are being sent a copy of this circular. What's more, the terms give Facebook carte blanche to use any of the work that participants produce — and also their pictures and likenesses — during the course for marketing or any other purpose. "By applying to this Program (except where prohibited by law), each Individual agreeing to these Terms as part of an Application Form grants the Released Parties the irrevocable, sublicensable, free-of-charge, absolute right and permission to use, publish, post or display his or her name, photograph, likeness, voice, biographical information, including educational affiliation, any quotes attributable to him or her, and any…

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I cover the digital content ecosystem and telecom for MediaNama.

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