wordpress blog stats
Connect with us

Hi, what are you looking for?

,

ZEE5 increases daily users by 35% to 6.9 million

Screenshot of Zee5's homepage

ZEE5 saw the highest daily active users of 8.9 million in September, the company said in its financial results for Q2FY19. This is a growth of 35% from the ZEE5’s 6.6 million DAUs for the quarter ended June 30. For the quarter ended June, ZEE5 had 76.4 million monthly active users. Zee Entertainment’s MD and CEO Punit Goenka had said that international expansion and the launch of ZEE5 on KaiOS contributed to increase in MAUs.

The numbers:

  • Average watch time was 120 minutes
  • 23 original shows and movies in 5 languages launched in the quarter. 13 of them were regional shows
  • ZEE5 ‘got traction’ in APAC and MENA markets of Sri Lanka, Bangladesh, Dubai, and UAE
  • Launched ad-suite products AmpliS, Ad Vault, Infonomics, PlayS and Wish Box
  • Entered into partnerships with TataSky Binge, IRCTC, OYO, Flipkart Coins, and others

Mobile-only plan in the works:

ZEE5 is looking to launch a mobile-only plan, which ZEEL’s Punit Goenka had said is not just a pricing reduction, “it also means a large part of the content will not be available on the mobile handset,”. “…we are just creating more packages and bundles for people to choose from.” ZEE5 is creating another option for people to sample some content, maybe not all of it, he had said:

“But obviously, our strategy will be to keep pushing them towards the full bouquet of content, just like we are doing on our broadcast side as well”

Financials:

  • Consolidated income: Rs 2,190 crore, up 7.6% YoY
  • Net Profit: Rs 412 crore, up 6.7% YoY
  • Subscription Revenue: Rs 723.5 crore, up 19% YoY
  • Advertising Revenue: Rs 1,224 crore, up 1.2% YoY

Download: Earnings Release | Financials

Advertisement. Scroll to continue reading.
Written By

I cover health, policy issues such as intermediary liability, data governance, internet shutdowns, and more. Hit me up for tips.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.

News

In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...

News

By Jai Vipra, Senior Resident Fellow at Vidhi Centre for Legal Policy The use of new technology, including facial recognition technology (FRT) by police...

News

By Stella Joseph, Prakhil Mishra, and Yash Desai The Government of India circulated proposed amendments to the Consumer Protection (E-Commerce) Rules, 2020 (“E-Commerce Rules”) which...

News

By Rahul Rai and Shruti Aji Murali A little less than a year since their release, the Consumer Protection (E-commerce) Rules, 2020 is being amended....

You May Also Like

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ