wordpress blog stats
Connect with us

Hi, what are you looking for?

ZEE5’s monthly users up by 36% to 56.3 million in Q3FY19

Zee Entertainment Ltd (ZEEL) reported consolidated revenues of Rs 2167 crore, up 18% from the same quarter last year. The company said that this growth was driven by ‘strong performance of our broadcast business.’ EBITDA stood at Rs 754 crore, reporting an increase of 27% YoY and Profit after Tax (PAT) stood at Rs 562 crore in the quarter ending December 31, 2018 (Q3FY19).

In numbers

  • Advertising revenue: Rs 1463 crore, an increase of 22% YoY
  • Subscription revenue: Rs 619 crore, an increase of 23% YoY

Domestic revenue:

  • Advertising revenue: Rs 1372 crore, reporting an increase of 21% YoY
  • Subscription revenue: Rs 519 crore, reporting an increase of 29% YoY

Total expenses of the company rose by 13.6% YoY while advertising and promotional expenses grew by 12% YoY in the quarter. 

In April 2018, the National Company Law Tribunal (NCLT) had approved the demerger of following subsidiaries from ZEEL:

1. The digital media and entertainment business of Zee Digital Convergence Ltd
2. Advertisement sales for media business from Zee Unimedia Ltd
3. The online media business from India Webportal Pvt Ltd

Additionally, the NCLT approved the amalgamation of Sarthak Entertainment ZEEL.

ZEEL has concluded the second phase of the sale of its sports broadcasting business of Sony Pictures Network on a slump sale basis, resulting in a net gain of Rs 134 crore in the annual financial result for the year ended March 31, 2018.

Advertisement. Scroll to continue reading.

ZEE5: 36% growth in MAUs over the last quarter

Zee Entertainment’s OTT service ZEE5 saw 56.3 million monthly active users in December, which is an increase of 36% over the last quarter. This does not include users from telecom partnerships. ZEE5 claims to have 1 lakh hours of content and 80 live TV channels streaming.

  • The app has seen 50 million gross downloads on Android.
  • Users spent an average of 31 minutes per day on the platform

The platform is likely to enter into partnerships with more telecom operators and players, coupled with innovation in pricing, it said in a statement. ZEE5 is also available on Xiaomi, Samsung and LG smart TVs.

Advertising, publicity and other expenses of the company grew 3.4% YoY to Rs 431 crore, due to an increase in marketing and promotion costs for ZEE5, new channel launches and brand campaigns of two channels.

ZEE5 has launched regional subscription packs for Tamil, Telugu and Kannada users to expand its reach in the South Indian market. The packs stream shows before they are aired on TV. This quarter, the platform entered into a partnership with Railyatri to offer a 7-day subscription pack along with their tickets through which they can download and consume content during the travel.

Download: Financials & Release

Advertisement. Scroll to continue reading.
Written By

I cover health, policy issues such as intermediary liability, data governance, internet shutdowns, and more. Hit me up for tips.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

While the market reality of popular crypto-assets like Bitcoin may undergo little change, the same can't be said for stablecoins.

News

Bringing transactions related to crypto-assets within the tax net could make matters less fuzzy.

News

Loopholes in FEMA and the decentralised nature of crypto-assets point to a need for effective regulations.

News

The need of the hour is for lawmakers to understand the systems that are amplifying harmful content.

News

For drone delivery to become a reality, a permissive regulatory regime is a prerequisite.

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ