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Eros Now now broadcasting in the UK with Freesat

By Nikhil Cariappa

Eros Now is now available to Freesat consumers across the UK for £5.99 per month. Freesat is the UK’s subscription-free satellite TV platform which claims to reach 2 million households. It was established by the BBC and ITV in 2007, and is available through TVs and set-top boxes. It claims to have over 128 million registered users and 13 million paying subscribers as of September, 30th 2018.

Eros Now claims to have a library of over 11,000 Indian films, music videos, TV shows and originals, in 11 Indian languages.

Subscribers and Q2FY19 earnings

Eros Now now has 10 million paid subscribers and 113 million registered users, with a presence in 135 countries including in India. The platform has seen steep growth in paid subscribers – in Q2FY18, it only had 3.7 million paid subscribers. The company said that the revenue was driven by new releases in original content – both web series and films. It reported a total income of Rs 320 crore, up by 17% YoY from Rs 274 crore.

Eros Now’s expansion

  • Signed content partnerships with Grofers and Freecharge
  • International expansion:
    • Expanded to China via a license agreement with Chinese streaming service iQiyi
    • Launched in Sri Lanka in partnership with telco Dialog Axiata
    • Launched in Indonesia in partnership with Xiaomi (Mi TV)

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