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Hooq sublets content to Hotstar

Hooq has signed the rights to 6,000 hours of shows and films which it owns, to Hotstar. In this subletting arrangement, Hotstar will broadcast this content to its Premium subscribers. This has bulked up Hotstar's English-language content, as Hooq pivoted to focus more on English-language content earlier this year. The deal includes shows that have rerun on Indian TV previously, like The Big Bang Theory, Arrow, The Flash, S.W.A.T., and The Goldbergs. MediaNama has reached out to Hooq and Hotstar for comment on the value of the deal, and titles which are and are not covered under it, and will update this story when we get a response. Hooq is priced at Rs 89 per month, and is available as a part of Airtel TV's Rs 249 per month bundle. It also has a slightly cheaper rate when bundled with ACT Broadband. Hotstar Premium is priced at Rs 199 per…

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