We missed this earlier Mumbai-based Servify which provides personalized after-sale services for smartphones, last week, raised $15 million in a Series B investment led by Iron Pillar, which focuses on Indian businesses working on mid-stage technologies. Existing investors Beenext and Blume Ventures also participated in the round. Servify began operations in 2015 and provides end-to-end customer care for multiple smartphone brands; it provides device protection, phone repair and customer service with tie-ups from authorized partners, protection against accidental damage, as well as recycling solutions for smartphones. Run by Service Lee Technologies, Servify works with multiple device brands and carriers including Amazon, AmTrust, Apple, Croma, Godrej, Huawei, Ingram Micro, Motorola/Lenovo, Nokia, OnePlus, OPPO, Panasonic, Redington, Reliance Jio, and Xiaomi, among others. It also has a mobile app that works as a personal assistant for consumers to list their electronic gadgets and…
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