wordpress blog stats
Connect with us

Hi, what are you looking for?

Swiggy takes on Zomato with its own membership program for food delivery

Food ordering and delivery platform Swiggy has launched its membership program called Swiggy SUPER. The company is rolling out 1-month and 3-month subscription plans, with the current fee ranging from Rs 99 – Rs 149 per month. Swiggy Super: The programme will allow users to get unlimited free deliveries irrespective of the distance or time of day. In addition, the membership program will also offer benefits such as no surge fee and quicker issue resolution through a dedicated customer care team. Swiggy said that the user will have to order for minimum Rs 99 to avail the programme benefits. Swiggy's spokesperson told that the company was working on this programme for about six months, and this membership has been rolled out to about 2 lakh users in seven cities in India. Super will be launched for all Swiggy users in the coming months, the company said in its statement. Swiggy also plans to add more benefits to this membership in the coming months, including exclusive offers from its restaurant and payment partners. “In the coming months, we will continue to bring more value through SUPER by adding more benefits and growing the existing offerings on this service,” said Anuj Rathi, VP of Product at Swiggy. Swiggy Vs Zomato This membership programme arms Swiggy to fight Zomato in the food delivery battleground. Interestingly, Zomato launched its loyalty reward points program Piggybank early this month for its food delivery segment.  Piggybank allows users to earn and use points for ordering food via the platform. Zomato has rolled out…

Please subscribe/login to read the full story.
Written By

Writes about e-commerce, social media, tech and Internet ecosystem.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

Amazon announced that it will integrate its logistics network and SmartCommerce services with the Open Network for Digital Commerce (ONDC).

News

India's smartphone operating system BharOS has received much buzz in the media lately, but does it really merit this attention?

News

After using the Mapples app as his default navigation app for a week, Sarvesh draws a comparison between Google Maps and Mapples

News

In the case of the ‘deemed consent' provision in the draft data protection law, brevity comes at the cost of clarity and user protection

News

The regulatory ambivalence around an instrument so essential to facilitate data exchange – the CM framework – is disconcerting for several reasons.

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ