Digital advertisement revenues

The company posted digital advertising revenue of Rs 9.3 crore for the quarter, up 1.3% YoY from Rs 9.2 crore in Q4 FY18. Jagran Prakashan had posted digital ad revenue of Rs 7.7 crore in the previous quarter. Overall, revenue from advertisements stood at Rs 397.4 crore, down 3% from Rs 409.4 crore in the same quarter last year. Which means digital ad revenues represent about 2.3% of Jagran Prakashan’s total ad revenues.

Digital traffic

The company mentioned that across its digital properties it witnessed 29.8 million unique visitors at the end of March 31, 2018. Last quarter the company said that its unique visitors stood at 28.9 at the end of November 2017. Jagran Prakashan’s has a total of 9 digital properties including, Bol India Bol,, Jagran Junction,, and Inext Live.

Print advertisement revenue

Print advertisement revenue decreased by 12.3% quarter-on-quarter (QoQ) to Rs 312 crore from Rs 356 crore in Q3 FY18 and on a year-on-year (YoY) basis it dipped 6.5% from Rs 334 crore in Q4 FY17.

Dainik Jagran, the company’s flagship publication, posted revenues of Rs 350 crore for the quarter, down 10.4% QoQ from Rs 391 crore in Q3 FY18, and down 6.4% from Rs 374 crore on a YoY basis.

Midday Infomedia Limited

Jagran Prakashan’s wholly owned subsidiary, Midday Infomedia Limited posted revenues of Rs 27.6 crore, as compared to revenues of Rs 32 crores in Q4 FY17, and revenues of Rs 28 crores in the previous quarter. Of this advertisement, revenues accounted for Rs 20 crore.

It posted dip of 74.7% in net profits with Rs 86 lakh, as compared to net profits of Rs 3.4 crore in Q4 FY17 and net profits of Rs 1.4 crore in Q3 FY18.

Financial Year 2018

  • Net profit of Rs 310.9 crore for FY18, down 11% from 349.2 crores in comparison to previous financial year (FY 2017).
  • Consolidated operating revenues at Rs 2303.98 crores, up by 0.9% from Rs 2282.95 crore in FY 2017.
  • Advertisement Revenues at Rs 1697.22 crore, up by 0.6%
  • Digital Advertisement Revenue at Rs 33.33 crore, up by 15.7% from Rs 28.81 crore last fiscal year.

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