wordpress blog stats
Connect with us

Hi, what are you looking for?

MakeMyTrip and OYO Rooms to ink stake deal: report

Only a month after having OYO back on its platform, MakeMyTrip (MMT) will reportedly buy a stake in the company, reports The Economic Times. MMT will also delist OYO’s competitors like FabHotels and Treebo Hotel, from its travel bookings platform.

MMT has three online travel booking brands—MakeMyTrip, Goibibo and Redbus. Of these, Redbus only offers bus bookings while the other two offer blanket travel and hotel booking services.

Both MMT and OYO Rooms declined to comment when Medianama reached out to them. However, Treebo cofounder Sidharth Gupta confirmed the development to The Economic Times, saying that the company will continue to work with the other major online travel operators, as well capitalise on its strong direct offline and online channels.

Notably, up until about a month ago, OYO was not featured on MMT’s platforms after it was delisted in 2015 from its two platforms. Yatra also delisted OYO in 2015, but renewed partnership in 2017.

Building foothold

OYO Rooms is diversifying its revenue model from hotel aggregation to a self-operated hotel brand Townhouse. As the travel segment grows, competition is likely to get tougher. Google has also announced that it will now allow users to compare and book hotels via its search page directly. Such service was earlier only offered by online travel agents. The partnership between MMT and OYO could be a strategy to strengthen their hold in the space.

Advertisement. Scroll to continue reading.

Just last week, MakeMyTrip announced a partnership with Flipkart where the online travel agent’s three brands MakeMyTrip, Goibibo and redBus will leverage the large customer base of Flipkart platform to drive online bookings in travel services. The new partnership will start with a roll-out of domestic flight bookings in the next few weeks, followed by Hotels, Bus and Holidays bookings.

In line with its plans to expand rapidly, OYO Rooms also acquired service apartment operator Novascotia Boutique Homes, in its first major purchase. Negotiations for the deal began in October 2017 and concluded in February this year. The buyout was estimated to be worth nearly US $1 million or about Rs 6.71 crore. The startup is backed by SoftBank and secured a funding of $250 million (Rs 1600 crore) in a Series D round led by the SoftBank Vision Fund.

Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.



While the market reality of popular crypto-assets like Bitcoin may undergo little change, the same can't be said for stablecoins.


Bringing transactions related to crypto-assets within the tax net could make matters less fuzzy.


Loopholes in FEMA and the decentralised nature of crypto-assets point to a need for effective regulations.


The need of the hour is for lawmakers to understand the systems that are amplifying harmful content.


For drone delivery to become a reality, a permissive regulatory regime is a prerequisite.

You May Also Like


Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...


135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...


Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...


By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Your email address:*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ