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Freecharge’s UPI service goes live on its Android app

Freecharge UPI

Payments company Freecharge has announced the launch of UPI based payments on its Android application. Freecharge users will now be able to make and receive payments via their @freecharge Virtual Payments Address (VPA). Freecharge's addition of UPI doesn't come as a surprise because mobile wallets, like the one run by Freecharge, have seen a decline in usage over the past month as RBI's stricter KYC norms have come into effect. At first glance, Freecharge's UPI application seems simple to use and interoperability doesn't seem to be an issue. Users can make and recieve payments from other UPI IDs. Both online and offline merchant payment options are present and so is support for BharatQR, as mandated recently by the National Payments Corporation of India. Also present is the ability to make payments based on bank account number and IFSC code. Freecharge, a big player in the mobile wallet space, used to be owned by e-commerce company Snapdeal, it was sold off to Axis Bank in July last year. While the company doesn't make mention of it, we assume that it will be using Axis Bank to drive it's UPI services. UPI space getting crowded As mobile wallets are seeing a slump in usage, the addition of UPI seems like a prudent move for Freecharge. But the UPI space is getting both crowded and competitive. On top of that, the interoperable nature of UPI means that customers move between apps, or use multiple apps as and when they see fit. Google Tez,…

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