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Xiaomi overtakes Samsung, become top smartphone seller in Q4: Report

Xiaomi

Chinese smartphone maker Xiaomi has reportedly become the top-selling smartphone brand in the Indian market. This coup came in the quarter that ended in December 2017. Xiaomi has overtaken Samsung which was the market leader in the previous quarter. According to data from Hong Kong-based Counterpoint Research, Xiaomi handsets accounted for 25% of all smartphone sales, up from 9% in the same quarter last year. Samsung ended up with a share of 23% for the quarter marginally down from 24% in the same quarter last year. Singapore based research firm Canalys also reported a similar trend with Xiaomi selling 8.2 million phones against Samsung's 7.3 million. "Xiaomi disrupted the status quo with an aggressive priced broader portfolio with effective channel expansion strategy," said Tarun Pathak, associate director at Counterpoint Research, adding that the Chinese phone maker upstaged the market leader Samsung for the first time in a quarter, in six years. The Chinese smartphone maker also had the top selling device for 2017 in its stable. The Xiaomi Redmi Note 4 phablet was the highest selling smartphone in India, the report suggests. Xiaomi took three spots on the list, Samsung took four, Vivo two, and Oppo got one position. It's worth noting that Vivo and Oppo are both owned by the Chinese conglomerate BBK Electronics. Samsung, however, disputed the data. In a quote to the Economic Times, the company said, "As per GfK, which tracks sales to end consumers, in the last (November) quarter Samsung had a 45% value market…

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Writes about consumer technology, social media, digital services and tech policy. Is a gadget freak, gamer and Star Wars nerd.

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