Indian film entertainment company Eros International PLC, has announced the appointment of Ali Hussein as its new Chief Operating Officer (COO) of Eros Digital. In his new role, Hussein will look after Eros’s digital businesses including its OTT platform Eros Now.

Prior to Eros, Hussein was Board Advisor at Discovery Networks. He has a total experience of about 15 years in the media entertainment and digital space. Ali has been an entrepreneur, and have also worked across organizations such as Google, Viacom 18 and Hungama where he has held key positions for their digital businesses. In terms of education, he has studies electical engineering from Purdue University.

Eros Now metrics

This month, Eros Now said that its paid subscriber base stood at 5 million users at the end of December 31, 2017. The total number of registered users at the end of 2017 stood at 80 million.  The paid subscribers represented 6.25% of the total registered users. Eros said that the number of paid subscribers increased by 150% year-on-year, up from 2 million at the end of December 2016. The platform is available in India as well as abroad. And that, Eros Now targets to reach 6-8 million paid subscribers and expects double the base in FY19. The company will also soon roll out originals on its platform, which will help the company to achieve its target.

Eros’s total revenue decreased by 12% to $63.3 million at the end of September 30 (Q2FY18), compared to $71.9 million in Q2FY17. And, the net profit in the quarter stood at $2.2 million compared to the loss of $1.4 million in the same quarter last year.

During the quarter (Q2FY18), revenues from digital and ancillary segment increased by 42.1% to $20.6 million from $14.5 million in the same quarter last year primarily on account of contribution from Eros Now and catalog revenues. The segment accounted for 32.54% of the total revenues.