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NDTV’s digital revenues up 13.3% YoY to Rs 34 crores, profitable; TV struggles

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NDTV's digital business reported profits of Rs 7 crores on revenues of Rs 34 crores for the quarter ended 30th September 2017, even as the group continued to make losses. Revenues for the digital business were down quarter-on-quarter (from Rs 38 crores), and 13.3% up from Rs 30 crores last year. For the half year, NDTV Convergence revenues increased by 35%, on a YoY basis, it said. Despite this, profit was flat QoQ, and 40% up compared with Rs 5 crores of profit in the same quarter last year. EBITDA was Rs 12 crores, 20% higher than the Rs 10 crores reported for the same period last year. This is despite the fact that advertising-supported businesses have shown a slowdown in growth, owing to the impact of a botched GST rollout this quarter. Q3 is typically the best quarter, given that it's the festive season. The company added that NDTV Convergence is now tracking nearly 150 million unique visitors per month, up by 62% year-on-year and that mobile traffic has doubled since last year. This is up from 135 million per month last year, and it's worth remembering that last the quarter, NDTV also entered a high traffic segment: railway enquiry, with the launch of RailBeeps, a site for checking PNR status for IRCTC, train status, and check for trains running between stations. Two quarters ago, the company said that it was doing 120 million unique visitors, and over a billion pageviews per month. Thus the number of pageviews should have grown…

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