To get to their consumers, broadband providers have to deal with a very literal gatekeeper: your apartment's resident welfare association. Broadband providers can't just start installing their equipment and lay out cables without approval from the RWA. And that approval usually comes at a cost. Many broadband players are forced to cough up high amounts of rent to lay the cabling and infrastructure that they need to reach residents. Many apartment complexes and buildings don't have basic telecom infrastructure, like network cable ports in the walls of individual apartments. Indeed, this is not a legal requirement. The result is that the first broadband provider that comes to an apartment complex builds out a disproportionate amount of this infrastructure. Not to mention that all this equally applies to wireless carriers like Jio and Idea who need in-building access to boost signal…
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