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Ad pullback continues to hurt Network18 revenue and profitability

The pullback in ad-spends continues to impact Network18’s revenues and profitability in the quarter ended September 2017 (Q2FY18). The company added the deferment of ad-spends which started in mid-June continued to hurt during till mid-September. “Since then, green shoots have been visible and the growth trajectory is recovering, driven by the festive season,” Network18 added in a statement.

Network18 reported total consolidated revenue of Rs 332 crore, declining marginally from Rs 336 crore from the preceding quarter. On a year-on-year basis, the media conglomerate’s revenues declined 13.76% from Rs 385 crore. Operational revenue stood at Rs 327 crore during the quarter, a decline of 13.72% from Rs 379 crore in the same quarter last year.

Consolidated net loss stood at Rs 71 crore for the quarter an improvement from Rs 91 crore in the same quarter last year.

Media operations: Network18’s media operations stood at Rs 819 crore, a decline of 3.49% from Rs 846 crore in the same quarter last year. The loss from the segment stood at Rs 58 crore.

Web operations: On a standalone basis, web operations reported revenues of Rs 13.93 for the quarter, an increase of 27.21% from Rs 10.95 crore. However, the segment reported a loss of Rs 13.92 for the quarter an increase from Rs 3.53 crore in the same quarter last year.


Homeshop18: During the quarter, Homeshop18 acquired a 74% stake in ShopCJ. HomeShop18 shall cease to be a subsidiary of Network18 as a result, Network18 shall continue as the largest shareholder in the combined entity.

BookMyShow: During the quarter, over 4 million BookMyShow apps were installed. BookMyShow has now forayed into exploring Live Events & has few big events lined up for Q3 with prime artists, namely Ed Sheeran & A R Rahman. The company also extended its operations to Indonesia, UAE & Sri Lanka.

Moneycontrol: Moneyconrol’s average mobile monthly user count rose to over 13 million, growing 3X over the same period last year.  In September, Moneycontrol’s app achieved its highest-ever monthly active users and screen views, crossing 2.5 billion, since launch.

News18: News18 had more than 50 million unique user base across mobile and desktop. News18’s vernacular vertical saw users increasing by 150% on desktop versus the previous quarter, and by 26% on mobile. The content coverage has led to 60%+ growth in page views over the previous quarter on mobile.

Firstpost: Its average monthly pages consumed on the mobile showed a growth of 37% over the previous quarter, even though the average monthly users went up by 10% over previous quarter.

Download: Press release | Financials

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    © 2008-2018 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ