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Hotstar shuts service outside India and North America; introduces Premium in US & Canada

Hotstar is no longer available outside India, Canada and the US, and has launched its Premium service in North America, reports IndianTelevision. This comes right after Star won the global digital and television rights for the Indian Premier League, the most valuable sporting series from India. The company said that it would have an 'exciting new service' for users outside these territories. At US$10 and CAD$13 a month, Hotstar Premium is thrice as costly as it is in India, and is priced at par with similar services like Netflix and Hulu, which cost anywhere between $8 and $15 a month. A $192 million push Media czar Rupert Murdoch's Star, which owns Hotstar, injected $192 million into the cash-bleeding streaming service over the last six months, regulatory filings show. This investment is crucial as the streaming service prepares for the scale it…

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